WIRe Releases Results From 2017 Study: Global Gender Diversity in Market Research
Women in Research (WIRe) releases updated study
that examines the impact of industry equality initiatives over the past five years
12 September 2017 – Amsterdam, NL – Women in Research (WIRe) has released the second wave of their industry wide study “Gender and Career Advancement in the Research Industry”, a follow up to their initial study in 2012. The data shows some areas with improvement in parity over the past five years, but gender disparity still exists in the market research industry.
WIRe MRX Diversity Champion AWARD Announcement
WIRe Launches New Market Research Diversity Champion Award
Award created to recognize MR leaders who are committed to promoting diversity
29 August 2017 – Los Angeles, CA – Women in Research (WIRe), the leading non-profit organization dedicated to the advancement of women in the market research industry, has launched a new award program in collaboration with Knect365, which produces a number of marketing and insights events. The MRX Diversity Champion Award will recognize a leader in the MR field who has made a remarkable commitment to supporting a diverse workforce, and who is a proven proponent for value systems that champion equality and inclusion.
ESOMAR Foundation, WIRe, Unilever Fund MSRA Kenyan Scholarship
Scholarship goal reached for Innocent Rwamba Nyaga in Kenya to pursue MS in market research at the University of Nairobi
25 July 2017 – Amsterdam, NL – The ESOMAR Foundation, a charitable organization representing the market research industry, in cooperation with global non-profit Women in Research (WIRe) and Unilever, recently funded the Marketing and Social Research Association’s (MSRA) Kenyan Scholarship initiative. The scholarship has been assigned to recipient Innocent Rwamba Nyaga, who will be pursuing a Master of Science in Marketing, with a focus on Market Research, at the University of Nairobi, School of Business.
Women in Research (WIRe) and MRS (Market Research Society) Form Partnership
Market research non-profit and London-based leading research association to collaborate
15 June 2017 – London – Women in Research (WIRe), the leading non-profit organization dedicated to the advancement of women in the market research industry, has formed an alliance with the Market Research Society (MRS), the UK’s largest market and social research association. With the new partnership, the two groups will co-produce and promote special events pertinent to their constituents and share resources for professionals in the industry.
Women in Research (WIRe) Announces Executive Membership Program
Market research non-profit now offering exclusive, invitation-only “WIRexec” program
27 June 2017 – Los Angeles, CA – Women in Research (WIRe), the leading non-profit organization dedicated to the advancement of women in the market research industry, today announced the launch of its new WIRexec program. This initiative offers exclusive networking and one-to-one collaboration opportunities for corporate senior research executives and supplier/agency side executives and entrepreneurs.
Women in Research (WIRe) Adds Four New Board Members
Global insights leaders from MBC, CitiGroup, Nike and MESH Experience join board of worldwide nonprofit organization
5 April 2017 – Los Angeles, CA – Women in Research (WIRe), a non-profit organization working globally to provide career development and educational opportunities while supporting gender diversity initiatives in the market research industry, has added four new members to its advisory board: Laura Chaibi is Head of Digital Research for MBC based in Dubai; Anthony (Tony) Michelini is Global Head of Brand Insights and Strategic Analytics for CitiGroup in New York; and Vanessa Oshima is General Manager, Women’s Category, for Nike in Tokyo; and Fiona Blades is Chief Experience Officer at MESH Experience in New York. All will play a crucial role in the strategic guidance of the quickly growing organization.
Michelle Andre Joins Women in Research (WIRe) as Managing Director
Celebrating 10 years serving women the market research industry, WIRe forms new full-time position to help meet strategic growth goals.
March 8, 2017 – Bend, OR – Women in Research (WIRe), founded in 2007 as a means of connecting and supporting women in the market research community, has hired Michelle Andre as its new Managing Director. Andre will be responsible for organizational development and oversight, fundraising, marketing, and assisting with strategic long-term planning for the non-profit.
WIRe, ESOMAR Foundation, Unilever Launch MSRA Kenyan Scholarship Fund
22 September, 2016 – Los Angeles, CA – Leaders in the market research industry have partnered to create a new scholarship fund for an African female student to pursue an education in market research. Women in Research (WIRe), a nonprofit organization focused on the advancement of the contribution of women in the market research industry, has partnered with the ESOMAR Foundation, and the MSRA, Kenya’s Marketing and Social Research Association, to create the scholarship. For every one dollar that individuals and companies donate to the scholarship fund, Unilever will match up to $5,000, bringing the total scholarship amount to $10,000.
Women in Research (WIRe) Adds Two New Board Members
19 May, 2016 – Los Angeles, CA – Women in Research (WIRe), a global non-profit organization focused on career development and educational opportunities for women in the market research industry, has added two new members, Jane Frost and Eric Salama, to its advisory board to help guide the growing organization. Jane Frost is the CEO of the Marketing Research Society in London and Eric Salama is the CEO of Kantar Group, one of the world’s leading research, data and insight companies.
Women in Research (WIRe) Hosts Inaugural WIRexec Retreat
05 May, 2016 – Los Angeles, CA – Women in Research (WIRe), a global non-profit organization focused on career development opportunities for women in the market research industry, will be holding its first WIRexec Retreat in Sausalito, CA on May 12 and 13, 2016. Presenters during the two-day event will cover topics such as business strategy, leadership and empowerment all the way to practical issues such as securing funding for growth.
11th Annual Rosenzweig Report
17 March, 2016 – New York – After last week’s International Women’s Day celebrations and Canadian Prime Minister Justin Trudeau being lauded this week at the United Nations and by Catalyst for his progressive approach to gender equality, global talent acquisition firm Rosenzweig & Company this morning releases its 11th annual report, which indicates that Corporate Canada lagged this past year in recognizing and promoting women leaders.
Click here to download the 11th Annual Rosenzweig Report.
Women in Research (WIRe) and ESOMAR Form “Information Alliance”
12 January 2016 – Los Angeles, CA – Women in Research (WIRe), a networking and mentoring nonprofit organization for women in the market research industry, has formed an alliance with ESOMAR, the World Association for Opinion and Marketing Research. The new relationship, which has been dubbed an “information alliance”, will encourage the exchange of information, ideas and innovations between the two groups.
“WIRe has grown immensely since it was founded nearly 10 years ago,” said Kristin Luck, founder of WIRe and a member of the ESOMAR Council. “We now have thousands of members around the globe, so aligning with ESOMAR, the leading global research association is a natural fit for our members. Both groups will benefit from the partnership and I’m thrilled our members will have more exposure to ESOMAR curated content and programming.”
Women in Research (WIRe) Announces New 50/50 Initiative
17 December 2015 – Los Angeles, CA – Women in Research (WIRe), a global non-profit organization focused on career development and networking opportunities for women in the market research industry, today announced the launch of its 50/50 Initiative. This initiative was developed to provide greater visibility and thought leadership opportunities for women from across the marketing intelligence space by matching them with speaking opportunities at the industry’s best events.
Women in Research (WIRe) Announces New Advisory Board
11 May 2015 – Los Angeles, CA – Women in Research (WIRe), a global networking organization for women in the market research industry, today announced the appointment of its 2015-2016 advisory board. The new board members will serve a one-year term providing consulting and guidance on the organization’s strategy, growth, outreach and event participation.
Market Research Companies Release Study on Gender in the Workplace
FRESNO, Calif. – November 5, 2012– Women in Research (WIRe) and Lieberman Research Worldwide, in collaboration with Research-live.com and Decipher, have released the first industry wide study of its kind on “Gender Differences in the Market Research Industry: Compensation and Opportunities.” The data found that disparity still exists between genders in the market research industry, yet its cause is not perceived as overt gender discrimination but rather external life factors.