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Nairobi

EmpowerHER: Telling Brand Stories of Success and Innovation

Nairobi

Hyatt Regency Nairobi Westlands

8 Nov

2024

05:30-10:00pm

EmpowerHER: Telling Brand Stories of Success and Innovation

Event Details

Behind every great personal brand is a story waiting to be told. Step into a fun evening where untold successes and groundbreaking ideas unfold — are you ready to uncover the secrets behind women redefining success? Join us for a fun networking event for Women in Research in Kenya, from both Client and Agency side. Come out to meet and greet fellow Women in Research. A big thank you to Safaricom for supporting this event!

Key Note Speaker:

Nyambura Mambo
Head of Market Research and Customer Insights, Safaricom PLC

Event Location:

Thank you to our Sponsors!

Safaricom

Featuring

‍Nyambura Mambo

‍Nyambura Mambo

Head of Market Research and Customer Insights, Safaricom PLC

Nyambura, the powerhouse with a brain for economics and a heart for adventure. Armed with a Bachelors and Masters in Economics, she kickstarted her research odyssey at Steadman Group (now Ipsos), where she fine-tuned her skills in decoding the enigma of consumer behavior. But that was just the beginning of her journey. In January 2011, she jumped into the fizzy world of Coca-Cola, and for the next 12.5 years, Nyambura was on a rollercoaster of roles - from Research and Strategy to Revenue Growth Manager, Channel and Commercial. Passport in hand, she jet-setted to over 30 countries, exploring the depths of Africa, from the bustling markets of Kenya to the vibrant cultures of Ethiopia, Nigeria, DRC, and beyond. For Nyambura, travels weren’t just about work; they were a blend of business acumen and an opportunity for global adventure. She's proof that you can decode consumer minds while also savoring the joys of exploration!


With a resume that reads like a travelogue, Nyambura decided to blend her FMCG mastery with a dash of tech magic. With a wealth of FMCG experience and a deep understanding of consumers, Nyambura joined Safaricom to head Market Research and Consumer Insights, leading a squad of 10 brilliant researchers and positioning her at the data command center. But Nyambura isn't just about numbers and strategies; she's a wife, a mom to two adorable bundles of joy, and a volunteer in Christian marriage counseling. Impacting people isn't just a career goal; it's a life mission. Working for Safaricom, a company with purpose at its core, only adds more fuel to her already blazing passion. In between decoding consumer minds, leading a dream team, and counseling couples, Nyambura finds joy in the simple pleasures of life - whether it's exploring new countries, making memories with family, or savoring the satisfaction of a well-brewed cup of purpose-driven coffee. Nyambura: where economics meets empathy, and adventure meets insight.