We've just launched this new chapter and haven't hosted any events locally quite yet. Want to be invited to any future WIRe Denver events? Head over to our mailing list sign up page to register for updates from this chapter. Curious about sponsoring WIRe Denver events or hoping to lend a hand on our event planning team? Reach out to Jessica Sage for more info.
I’m passionate about helping clients’ engage with and become part of the fabric of consumers’ lives. I am a UX Researcher and Brand Strategist with over 15 years of experience in research. My bachelor’s and master’s concentration was in Advertising Research and I have worked in agencies and consultancies in both New York City and Denver.
I have personally conducted hundreds of consumer interviews (both in-person and remote; nationally and internationally) across a variety of clients and industries. I have worked with many blue-chip and global brands- Samsung, IBM, MLB, Starwood Hotels, Verizon, Chase, Electrolux, FedEx, and Clorox included – to understand consumer experiences across all brand touchpoints and inform business decisions. I’ve been hands-on in the creation of both physical and digital products from the ground up, including determining positioning, naming, design, and even taste/formulation.
Most recently, I have moved client-side and am growing an in-house UX Research team at Healthgrades in Denver, CO. I routinely work alongside and collaborate with executive-level clients, product, marketing and creative/design team members to craft strategy and execute research studies. In my spare time I am a cheesemaker and teach classes on how to make Mozzarella and Burrata cheeses.