2025
WIRexec Leadership Summit Europe Agenda


20-23 October 2025
Sun Gardens Resort | Dubrovnik, CR

Thank you to this year's Summit Sponsors!

Thank you Summit Sponsors!

2025 WIRexec Leadership Summit Europe Agenda

MONday, 20 OCTOBER

7-9 PM | Welcome Drinks & Treats

TUESday, 21 october

7 AM | (Optional) Outdoor Ramble
7:30-9 AM | Breakfast
9-9:15 AM | Kickoff with Kristin Luck
9:15-10:45 AM | Introductions and Networking Intro
10:45-11:15 AM | Coffee Break
11:15-12:15 PM | Fireside Chat with James Pickles
.
12:15-1:45 PM | Lunch
1:45-3 PM | Speaker: TBA
3-3:30 PM | Networking Break
3:30-5:30 PM | Roundtable Discussions
5:30-7 PM | Break
7-8 PM | Team Building Activity: Cocktail Making Competition!
8-9 PM | Group Dinner

WEDNEDAY, 22 october

7-8 AM | (Optional) Group Yoga + Breathwork with Shazia Ginai
Shazia Ginai
Session Speaker:

Shazia Ginai

+ Full Bio

Shazia Ginai, Founder of business growth consultancy Exhale Expand Ltd, is a dynamic insight and marketing expert. She is a driving force seamlessly turning insights about businesses and the humans that form them, into action. With a stellar track record, Shazia has successfully led insight capabilities in various organizations across brands and agencies, catalysing change across diverse markets and functions at Chief Growth Officer and CEO levels. She began her journey in the luxury fragrance and skincare industry at P&G, solidifying her expertise. Later, she established and led the global insight function at ghd, cementing her passion for actionable insights and empathetic leadership. Following this Shazia was CEO of the thought leading neuromarketing agency Neuro-Insight.Beyond her career, Shazia passionately champions equality and inclusion. She holds a role on the advisory board for Women in Research, until recently was Chair of colour of research and on the Market Research Society D&I council. Shazia's commitment extends beyond her professional life. She dedicates her time and energy to raising awareness and researching menstrual health, actively volunteering for Endometriosis, is trained in breathwork for trauma integration and yoga, actively championing decolonisation of this sacred south Asian practice.

7:30-9 AM | Breakfast
9-9:15 AM | Kick-off with Kristin
9:15-10:30 AM | Speaker: TBA
10:30-11 AM | Coffee Break
11-12:15 PM | "Community as Catalyst for Personal & Professional Transformation"
Embark on a transformative journey of goal-setting and growth and discover the dynamic synergy that community support brings to your personal and professional aspirations. This session has been curated specifically for the WIRexec Summit to address the unique needs of women in research. Through interactive discussions you'll leverage the collective energy of the group to craft actionable goals, foster accountability and ensure lasting positive change in your life.
Kristin Luck
Session Speaker:

Kristin Luck

+ Full Bio

Kristin Luck serves as an advisor and growth strategist to a number of cutting-edge marketing and analytics technology and services firms through her consultancy, ScaleHouse. She is the founder of two marketing analytics companies that she led to successful exits. Kristin co-founded OTX, an online research business that was named the fastest growing research firm in the world in 2002 and 2003 and was subsequently acquired by Pilot Group and again by Ipsos in 2007. She then founded Forefront Consulting Group, a research technology firm that was acquired by Decipher. Decipher was acquired by FocusVision in 2014 after seven consecutive years of double- and triple-digit growth. FocusVision merged with Confirmit in 2021 to become Forsta, where she sat on the the Board of Directors until its recent acquisition by Press Ganey.

Kristin is a licensed investment banker with Oberon Securities and a founder focused on helping fellow founders and executive teams scale and monetize their businesses. Her deal expertise on both sides of transactions comes from participating in both acquisitions and exits from $30 million to $225 million. She is also passionate about supporting founders in international markets execute their entry into the U.S. Kristin regularly contributes to both the commercial (Fast Company, Forbes) and academic press (Research World, Journal of Brand Strategy) where she explores emerging marketing and research methods. She is consistently ranked as one of the top 100 sales and branding experts to follow on social media.

In addition to Founding, Women in Research, Kristin has also served on the board of ESOMAR, the global insights and analytics association, for eight years; including a two year term as Vice-President and a two year term as President.

12:15-1:30 PM | Lunch
1:30-3:15 PM | "Community as Catalyst: It Takes a Village"
In the second session of this two-part journey of self-discovery, explore how community support becomes a catalyst for achieving your personal aspirations. Through an engaging discussion participants will unlock the potential of shared commitment, refining their personal goals with the support of the group and creating a foundation for sustained growth and success.
3:15-3:45 PM | Break
3:45-5:30 PM | Jam Session with Kristin Luck
Back by popular demand — round out the Summit with an intimate jam session led by WIRe Founder Kristin Luck.
Kristin Luck
Session Speaker:

Kristin Luck

+ Full Bio

Kristin Luck serves as an advisor and growth strategist to a number of cutting-edge marketing and analytics technology and services firms through her consultancy, ScaleHouse. She is the founder of two marketing analytics companies that she led to successful exits. Kristin co-founded OTX, an online research business that was named the fastest growing research firm in the world in 2002 and 2003 and was subsequently acquired by Pilot Group and again by Ipsos in 2007. She then founded Forefront Consulting Group, a research technology firm that was acquired by Decipher. Decipher was acquired by FocusVision in 2014 after seven consecutive years of double- and triple-digit growth. FocusVision merged with Confirmit in 2021 to become Forsta, where she sat on the the Board of Directors until its recent acquisition by Press Ganey.

Kristin is a licensed investment banker with Oberon Securities and a founder focused on helping fellow founders and executive teams scale and monetize their businesses. Her deal expertise on both sides of transactions comes from participating in both acquisitions and exits from $30 million to $225 million. She is also passionate about supporting founders in international markets execute their entry into the U.S. Kristin regularly contributes to both the commercial (Fast Company, Forbes) and academic press (Research World, Journal of Brand Strategy) where she explores emerging marketing and research methods. She is consistently ranked as one of the top 100 sales and branding experts to follow on social media.

In addition to Founding, Women in Research, Kristin has also served on the board of ESOMAR, the global insights and analytics association, for eight years; including a two year term as Vice-President and a two year term as President.

5:30-7:30 PM | Free time
7:30-9:30 PM | Final Celebratory Dinner
Thank you Final Celebratory Dinner Sponsor:

THURSDAY, 23 october

9-10 AM | Final Networking Breakfast + Summit Debrief
[Optional] Wrap up the Summit with a final opportunity to connect and reflect on all we've experienced this week.