Over the last two years job seekers and companies alike have endured a period of chaos and uncertainty unrivaled within their lifetimes…and pace doesn’t seem to be slowing. In response, corporate leaders and decision makers around the world are reevaluating long held roles, responsibilities, and their corporate ethos as it pertains to the retention of emergent and in-house talent. For women in the Market Research and adjacent industries, this reconfiguration offers new opportunities for career growth and expansion. In this rare, globally-voiced discussion we’ll sit down with expert female leaders at Dynata — one of the world’s leading providers of first-party data contributed to by consumers and business professionals — to take a deep dive into the niche roles, skill gaps, and emergent pathways female research professionals should keep an eye on in the months to come. Attendees will leave the session with a fuller understanding of the state of the global market research career sector and with renewed confidence toward leveraging their unique skills to weather the storm.
Diana has been in the industry 7+ years working with F500 clients to identify a go to market strategy by leveraging market research. Diana leads the corporate sales team and oversees our largest relationships with corporate end clients at Dynata. She holds a Bachelors of Science from Cal Polytechnic University and is based out of our Dallas office headquarters. In her free time she enjoys spending time with her 1 year old daughter and plays tennis.
Kate Svoboda is Chief of Staff for Dynata, advising the company’s CEO and executive leadership team and coordinating the execution of strategic initiatives. Kate joined Dynata in 2004, and has served as Senior Vice President of Client Services, responsible for leading 400+ project management staff servicing the Americas, and led the company’s global operations integrations. Before joining Dynata, Kate worked at Research House and Environics Research Group. She holds a B.A. in Canadian Studies from the University of Guelph and a Postgraduate Research Analyst Program Diploma from Georgian College.
Kathryn Hudson is a strategic, human centred, resources professional with experience working in various industries including data, research, IT, banking, health care, aviation and hotel management. She has specialist skills in HR strategy design and delivery, labour relations, policy, talent management and leadership development. She is an MBA graduate (HR Major, 2018) who builds high performing, capable and customer focused workplaces to deliver outstanding business outcomes. She also actively participates in the advisory board for the Australian Institute of Business, Human Resources Panel. Having worked at Dynata for 4.5 years, she is now responsible for the growth, development and alignment of our people strategy across a culturally diverse team of 2600 employees across 9 countries and 15 cities.
Leigh-Anne is the Director of Business Operations for Dynata, leading cross-functional projects intended to support greater availability and utilization of sample as well as our programming capabilities and interaction with current and future systems. Leigh-Anne joined Dynata in 1999 and has held a variety of leadership roles including Director of Operations, VP Research Operations and Director of Marketing. She holds a B.A. in Economics and an MBA from Southern Methodist University in Dallas, TX.
As an expert in research method and strategy, and application of those to business solutions, Dr. Brigham has worked across both the client and supplier sides of marketing research. Nancy joined Dynata’s Research Science team in June 2021, where she furthers Dynata’s leadership position in the first-party data space through research-on-research, sampling methodology/best practices, client engagement, and industry thought leadership. She previously spent 10 years at Ipsos, where she was SVP, Head of Global Sampling & RoR in their online operations division. Prior to Ipsos, she spent 12 years at Procter & Gamble in marketing research. Nancy is a regular speaker and publisher, and recently served a three-year term on the Board of Directors of SampleCon. She holds a Ph.D. and Masters in Experimental Social Psychology from the University of Kentucky, and a B.A. in Psychology and Advertising from the Ohio State University.
Andreea Cotabitiu is Vice-President, Consulting & investment at Dynata. She leads the sales and client services teams supporting the management consulting companies, investment and private equity firms to gather primary data for thought leadership, due diligence or corporate strategy engagements. Andreea joined Dynata in 2010 and held several positions throughout her career at Dynata including account management team lead, account executive, sales director. Andreea is based in Switzerland and holds a Political Sciences Bachelors degree from the University of Bucharest.
Antonia joined Dynata in 2020 as EMEA Marketing Director and she is responsible for all strategic marketing and communication initiatives in the region. Prior to this role, she led the marketing departments of various FinTech companies for over 7 years. Antonia also worked in the technology space for multiple years, running the PR and campaigns’ departments for Infosys. She holds B.A.s in International Marketing and Operational Management from the American College of Greece (Deree) and she is a member of Chartered Institute of Marketing (MCIM).
Meghan’s unique experience as both a classroom educator and a diversity, equity and inclusion facilitator has given her the excellent communication, training and facilitation skills that are instrumental in DEI work. She has experience working with multiple stakeholders and groups, a strong understanding of diversity and inclusion as a field of expertise and brings a global lens to her work. She holds a Master’s in International and Multicultural Education from the University of San Francisco. Besides her MA degree, Meghan holds a Bachelor of Education from the University of Ontario Institute of Technology and a Bachelor of Arts, Media, Information and Technoculture from the University of Western Ontario.