Kristine is the Director of Marketing for the Americas at Dynata, the world’s largest first-party data platform for insights, activation and measurement, where she is responsible for the development and execution of effective multi-channel marketing strategy and plans. In her 20-year career, Kristine has worked in B2B Marketing roles across travel, commercial HVAC, luxury gifting and market research, and specializes in creating engaging marketing campaigns that prove product value and cost savings to Fortune 500 companies across all industries.
Kristine is passionate about the Market Research Industry and the ability to provide data-driven insights that drive businesses forward. In addition to her role in Marketing, she volunteers within Dynata to help translate the company’s core values into everyday actions through the Culture Committee and in her own community as chair of the HOA Social Committee.
Kristine holds a Bachelor of Arts in Business and is pursuing her MBA at SMU Cox School of Business.