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Women in Research (WIRe) Adds Four New Board Members

Global insights leaders from MBC, CitiGroup, Nike and MESH Experience join board of worldwide nonprofit organization

5 April 2017 – Los Angeles, CAWomen in Research (WIRe), a non-profit organization working globally to provide career development and educational opportunities while supporting gender diversity initiatives in the market research industry, has added four new members to its advisory board: Laura Chaibi is Head of Digital Research for MBC based in Dubai; Anthony (Tony) Michelini is Global Head of Brand Insights and Strategic Analytics for CitiGroup in New York; and Vanessa Oshima is General Manager, Women’s Category, for Nike in Tokyo; and Fiona Blades is Chief Experience Officer at MESH Experience in New York. All will play a crucial role in the strategic guidance of the quickly growing organization.

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Michelle Andre Joins Women in Research (WIRe) as Managing Director

Celebrating 10 years serving women the market research industry, WIRe forms new full-time position to help meet strategic growth goals.

March 8, 2017 – Bend, OR Women in Research (WIRe), founded in 2007 as a means of connecting and supporting women in the market research community, has hired Michelle Andre as its new Managing Director. Andre will be responsible for organizational development and oversight, fundraising, marketing, and assisting with strategic long-term planning for the non-profit.

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WIRe, ESOMAR Foundation, Unilever Launch MSRA Kenyan Scholarship Fund

22 September, 2016 – Los Angeles, CA – Leaders in the market research industry have partnered to create a new scholarship fund for an African female student to pursue an education in market research. Women in Research (WIRe), a nonprofit organization focused on the advancement of the contribution of women in the market research industry, has partnered with the ESOMAR Foundation, and the MSRA, Kenya’s Marketing and Social Research Association, to create the scholarship. For every one dollar that individuals and companies donate to the scholarship fund, Unilever will match up to $5,000, bringing the total scholarship amount to $10,000.

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Women in Research (WIRe) Adds Two New Board Members

19 May, 2016 – Los Angeles, CA – Women in Research (WIRe), a global non-profit organization focused on career development and educational opportunities for women in the market research industry, has added two new members, Jane Frost and Eric Salama, to its advisory board to help guide the growing organization. Jane Frost is the CEO of the Marketing Research Society in London and Eric Salama is the CEO of Kantar Group, one of the world’s leading research, data and insight companies.

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Women in Research (WIRe) Hosts Inaugural WIRexec Retreat

05 May, 2016 – Los Angeles, CA – Women in Research (WIRe), a global non-profit organization focused on career development opportunities for women in the market research industry, will be holding its first WIRexec Retreat in Sausalito, CA on May 12 and 13, 2016. Presenters during the two-day event will cover topics such as business strategy, leadership and empowerment all the way to practical issues such as securing funding for growth.

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11th Annual Rosenzweig Report

17 March, 2016 – New York – After last week’s International Women’s Day celebrations and Canadian Prime Minister Justin Trudeau being lauded this week at the United Nations and by Catalyst for his progressive approach to gender equality, global talent acquisition firm Rosenzweig & Company this morning releases its 11th annual report, which indicates that Corporate Canada lagged this past year in recognizing and promoting women leaders.

Click here to download the 11th Annual Rosenzweig Report.

Women in Research (WIRe) and ESOMAR Form “Information Alliance”

12 January 2016 – Los Angeles, CAWomen in Research (WIRe), a networking and mentoring nonprofit organization for women in the market research industry, has formed an alliance with ESOMAR, the World Association for Opinion and Marketing Research. The new relationship, which has been dubbed an “information alliance”, will encourage the exchange of information, ideas and innovations between the two groups.
“WIRe has grown immensely since it was founded nearly 10 years ago,” said Kristin Luck, founder of WIRe and a member of the ESOMAR Council. “We now have thousands of members around the globe, so aligning with ESOMAR, the leading global research association is a natural fit for our members. Both groups will benefit from the partnership and I’m thrilled our members will have more exposure to ESOMAR curated content and programming.”

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Women in Research (WIRe) Announces New 50/50 Initiative

17 December 2015 – Los Angeles, CAWomen in Research (WIRe), a global non-profit organization focused on career development and networking opportunities for women in the market research industry, today announced the launch of its 50/50 Initiative. This initiative was developed to provide greater visibility and thought leadership opportunities for women from across the marketing intelligence space by matching them with speaking opportunities at the industry’s best events.

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Women in Research (WIRe) Announces New Advisory Board

11 May 2015 – Los Angeles, CAWomen in Research (WIRe), a global networking organization for women in the market research industry, today announced the appointment of its 2015-2016 advisory board. The new board members will serve a one-year term providing consulting and guidance on the organization’s strategy, growth, outreach and event participation.

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Market Research Companies Release Study on Gender in the Workplace

FRESNO, Calif. – November 5, 2012– Women in Research (WIRe) and Lieberman Research Worldwide, in collaboration with Research-live.com and Decipher, have released the first industry wide study of its kind on “Gender Differences in the Market Research Industry: Compensation and Opportunities.” The data found that disparity still exists between genders in the market research industry, yet its cause is not perceived as overt gender discrimination but rather external life factors.

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